As Roots Real Estate began to grow not only did they need a set of collateral to help support the business communications but also a strong brand that would be recognizable as potential customers drove by options in the market. Our goal with was to create a design that represented the unique and down to earth service the provide the Austin Real Estate market… “Grounded in goodnes”. The core of the brand identity became centered around a logo that represents the visible outcome of strong roots; a full and vibrant tree. Check them out at www.rootsre.com